Tag: digital marketing services

Types of Pay-Per-Click Advertising
It’s no secret that thousands of advertising options are available for business owners. Some work great; others fall short of expectations. Pay-per-click advertising (PPC) has various options that can work well with any business. Unlike traditional advertising platforms, you only pay for successful actions instead of impressions. PPC advertising is a cost-effective model, no matter … Continued
See Full Story

Instagram Shopping for Your Business
Instagram shopping is a game-changing feature of the Instagram app. Consumers can browse products and proceed to checkout without leaving the app and going to your online store — how cool is that? Indeed, Instagram shopping has revolutionized social shopping for the over 1 billion users who use the app regularly. It has streamlined online … Continued
See Full Story

SEO vs PPC: Time to Settle This
Yet another year has come and gone without a conclusion on one of the most heavily disputed disagreements in the world of digital marketing, leaving die-hard SEO experts and devoted PPC strategists at odds. Yes, the question still remains: which service yields the most results? SEO or PPC? Sure, it feels good to see your … Continued
See Full Story