Tag: Content Marketing

Do you consider yourself a content writer? What about an SEO content writer? While writing content in and of itself is a skill, SEO writing is an entirely different beast.  Simply put, not all content writers are SEO content writers. But, what is SEO writing, and why is it so important in digital marketing? This … Continued

Instagram shopping is a game-changing feature of the Instagram app. Consumers can browse products and proceed to checkout without leaving the app and going to your online store — how cool is that? Indeed, Instagram shopping has revolutionized social shopping for the over 1 billion users who use the app regularly. It has streamlined online … Continued

Once considered a marketing strategy for brands with huge marketing budgets, video marketing is now more mainstream than ever. Today 85% of businesses use video in marketing, while 92% of marketers report video advertising is critical to their digital marketing strategies. And they’re on the right track since 72% of consumers say they’d rather watch … Continued